Citizen Watches-The History & The Deals
Citizen Watches-The History- The Deals- The Innovation
By Sam Ammouri
Since the beginning of the 1930’s , CITIZEN has promoted a multi-cultural mindset that fosters creativity and excellence. The very name of the brand conveys a deep respect toward craftsmanship and considered as familiar by citizens all over the world.
So as a “citizen” of the world, citizen bear the responsibility to help cultivate a culture of positive change and on-going evolution through the craft. They take that mission seriously and steadfastly welcome what the future may bring about.
The extensive experience
As a true manufacture d’horlogerie, CITIZEN INCORPORATION integrates a comprehensive manufacturing process from creating individual components to a watch’s final assembly. This is an artisan’s approach to watch making based on pushing forward the boundaries of technology and leveraging their extensive experience toward exploring new Avenues.
One more pivotal technological breakthrough was the development of a light-driven watch. CITIZEN pioneered this engineering innovation well ahead of other watch manufacturers as early as 1974, which led to the launch of the highly acclaimed Eco-Drive around 1995.
Power from any light source
extracting electrical power from virtually any light source, this extraordinary innovation forever changed the way watches are being powered. Eco-Drive eliminated the need to ever replace batteries, which made it especially beneficial to areas where such specialist batteries were not easily accessed.
This leveled the field for citizens of virtually any country to be able to experience unrestricted joy of wearing and using a Citizen watch.
The development policy, “The Fusion of Technology and Beauty,” remains a constant motivation for citizen corporation to produce cutting-edge technology with perfection of design beauty, which as a consequence inspires people to strive to be their best at any time.